Killer Instinct – SS23

A sophisticated lookbook campaign featuring the Killer Instinct SS23 collection. Using the symmetry of natural landscapes as a backdrop, we created a contemporary summer style. Due to using a hard flash in order to highlight the looks and create contrast, the lookbook has a dynamic character.

Killer Instinct was founded in 2012 on the principles of timelessness tailoring and freedom. In Killer Instinct originated as a fashion line within Franzel Amsterdam and was formally established in 2012 by Eric Franzel. The brand reflects the founder’s journey of overcoming obstacles and continuously aiming for the best.

Creative Direction: Felipe Santibañez
Photography: Tim Kaspers
Creative Producer: Bart Bonnema
Stylist: Tania Morenilla
Photography Assistance: Dèlia Nacente
Model: Ronald E.